Are
you searching for a method to promote your website or business? If so, read on
to discover a website promotion method that costs virtually nothing to
implement.
Article writing provides you with an excellent
method of increasing the PR (page rank) of your website. The only expense to
you is a little time to write short, informative articles that have value to
others.
The articles you have written can then be
submitted to some of the best article directories such as Articledashboard.com,
ezinearticles.com, goarticles.com, isnare.com, and articlealley.com.
Article marketing is a great way to increase the
flow of traffic and visitors to your website. If you are a business person and
have a website, you may have heard the term SEO or search engine optimization.
Article marketing is a very effective way to promote your business or website.
In simple terms SEO uses tactics such as keyword
optimization to achieve a better placing in the search engines, resulting in
more visitors and hopefully more sales for your business. Google operates a
site ranking system commonly known as page rank. Page rank is partially based
on the quality of your website content but also looks at how many other sites
are “back linking” to your website. A website with more back links should hold
a better search engine placement and in turn receive more visitors.
Once you have written your articles, make a list
of article directories where you wish to submit your articles. Most directories
will ask you to create a free account before articles can be submitted. Once
you have your accounts in place, you can begin your article submission. Article
directories must approve your submitted articles before adding them to the
article directory.
Try to make your article interesting, factual and
useful to others. Do not just write a 300 word advert for your company or
service as it will most likely be declined. Make sure the title of your article
accurately describes the content of the article and contains keywords associated
with your subject. Layout the article in short paragraphs, do not bunch all the
text together as it looks terrible and web users will rarely read large
sections of text.
It is a known fact that web users have a very
short attention span and tend to skim over large sections of text, so make it
easy on the eye and easy to read. Most article directories provide a resource
box into which you can place your name, a little information about you or your
business and – this is the important bit – a hyperlink to your own website.
This link creates the back link to your site and will help to improve both
visitor numbers and search engine placement. The more back links you have, the
more traffic you will receive. Do not link directly to affiliate sites as they
will usually be declined, instead link to your own site and include your
affiliate links there.
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